Write in a conversational tone and answer specific questions homeowners might ask aloud. Use headings like “How do I know if I need a new furnace?” and keep answers clear and concise.

Include local keywords and mention your service area.

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Update old blog posts with voice-friendly questions and answers. Track your rankings and adjust your strategy as voice search grows.

Optimizing for voice search will help you reach more customers as smart speakers become even more popular.

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