Google Ads is a powerful tool for HVAC and plumbing businesses looking to fill their schedules fast. Set up winter-specific campaigns targeting keywords like “emergency furnace repair” or “frozen pipe repair near me.” Use location targeting to focus only on service areas you cover and adjust bids for mobile devices, since many homeowners search from their phones in an emergency.

Create ad extensions with call buttons, service highlights, and seasonal offers. Monitor your campaign daily and pause underperforming ads to shift budget to top performers. Link to your Crew Marketing landing page for easy client conversion.

‍

Share a recent success story: A Crew Marketing client doubled their winter bookings by optimizing their Google Ads for “24/7 heating repair” and running limited-time offers.

‍